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Apricot Solar reviews
• updated MAR 3, 2026Loading map...
The Verdict
This company is a gamble you shouldn't take. We found dozens of reviews where customers paid for solar systems that either took three months to turn on or never worked as promised, leaving them with utility bills on top of loan payments. One homeowner was told their system would cover future pool or spa use, then discovered it was undersized even for basic household electricity. The problem isn't a rogue salesperson. It's a pattern we saw across 29 complaints about misleading quotes, disappearing reps after the sale, and a partner installer (Freedom Forever) that customers couldn't reach for months. When things go wrong, Apricot Solar stops answering. We also found 70 glowing reviews praising specific reps by name, which tells us individual salespeople work hard. But corporate follow-through is a different story. If you're weighing whether to sign a 20-year loan with a company that may ghost you the moment installation hits a snag, the answer is clear.
If you want solar without the anxiety of wondering whether anyone will pick up the phone when your system doesn't work, skip this one. The sales team will impress you. The post-sale reality may not.
3 Stories That Stood Out
Skullz P. bought a residential solar system from Apricot Solar because his son knew Hector, the salesperson, and asked for a system sized to cover future additions like a pool or spa. He expected Freedom Solar, the company that actually designed and installed the array, to build it with that extra capacity — but he discovered the system was underbuilt. Despite living alone and using very little power, he began receiving electricity bills just three and a half months after activation. The utility inspected their equipment and told him the system was too small for the house. He pressed both Apricot and Freedom with emails and calls; Freedom repeatedly insisted the system was working, then shifted blame back to Apricot, while Hector stopped answering when asked for a fix. After many unanswered attempts to reach a solution, he involved a lawyer. The memorable outcome: a system that can’t meet even a low-usage household, escalating communication breakdown, and legal action rather than a concrete remedy.
Elizabeth moved into a ranch-style home and jumped on Apricot’s solar offer soon after, guided by a friend her daughter recommended who worked with the company. She expected a smooth swap to solar but instead discovered a string of missteps that turned the process into months of hassle. Apricot promised a $1,000 referral bonus for anyone who referred a customer; eight months later that payment still hadn’t materialized. She also referred another neighbor, who received one phone call and then was never followed up with — when Elizabeth asked her Apricot contact about it, he couldn’t even remember the person’s name. The system itself was installed on January 27, but Apricot handed off the activation to a partner (she believes it was called Freedom) and told the family to turn the array on themselves. Her husband followed written instructions with photos, but the system needed a special app and wouldn’t start. They waited weeks, then he began calling; it took almost three months to get a real response and someone to come out and finally get the panels running. During that period the Apricot contact did step in and adjusted and reimbursed their PGE and solar bills for the months the‑
Charles interviewed several companies before deciding on a solar installer and had nearly signed with another firm when he crossed paths with Joseph Sabb from Apricot Solar. Joseph presented technical details that conflicted with the other company's claims, so he verified both sets of information with his power company — the utility confirmed Joseph's version. Convinced by that verification, he moved forward with Apricot Solar. Joseph stayed available throughout the process, answered every question, kept him updated on project progress, and demonstrated a level of solar knowledge that put him at ease. Even after the system was finished, Joseph continued to check in to make sure everything was working and that he was satisfied. Charles intends to recommend Joseph and Apricot Solar to friends and family. The clearest takeaway for prospective buyers: double-check technical claims with your utility — in his case that step uncovered who was offering accurate, honest advice and led to ongoing support after installation.
Platforms Monitored
Performance by Work Type
How We Got To Trust Score 66
No Red Flags
Unauthorized Activities
Passed screening
Misleading Claims
Passed screening
Background Check
Serving customers for 6 years
BBB Rating: F
Poor BBB standing. Significant complaints.
Natural Review Patterns
Reviews were posted naturally over time.
What You Can Expect
Alex McArthur teamed up with Justin Rowen at Apricot to install solar on their home, and the whole project unfolded more smoothly than expected. Justin cut through the industry jargon, explained the system, contracts, and both the financial and environmental benefits, then guided them through the evaluation, financing, and installation so the steps felt straightforward. His professionalism, honesty, and persistence kept things on track. They have now been live for over a year, have saved a ton on energy costs, and feel better about their environmental footprint. The detail that sticks: Justin handled the financing and paperwork so cleanly that a complex process felt almost effortless.
Tyler had Moe Rashed come to his home, and Moe walked him through the system and how it would perform in plain terms. After living with the installation for more than a year, he now pays PG&E about $15 a month. He valued the clear, in-person explanation and the steady, low utility bill as the standout parts of the experience. The combination of Moe’s walkthrough and that $15 monthly charge is what convinced him Apricot Solar delivered as promised.
Josh Whitton picked Apricot Solar a little over two years ago and his only disappointment is that he waited so long. Moe sized the system to meet his needs and navigated the HOA and permitting hurdles. The installation crew worked out how to mount panels on a three-story house without any problems. Two years later he’s enjoying steady solar savings and remains very pleased with both the equipment and the service — what stuck with him most was how smoothly the team handled the tricky three-story install and the paperwork.
Marvin Baity Jr. hired Vernon Baity at Apricot Solar for a home solar installation and found the entire experience outstanding from start to finish. He discovered Vernon to be professional and highly knowledgeable, taking time to walk him through the system, the installation steps, the benefits, and the long‑term savings while answering every question with patience and clarity. What stood out most was Vernon's transparency — there were no hidden surprises and every decision felt aligned with Marvin’s best interests. He ended up with a more energy‑efficient home, noticeably lower electric bills, and the peace of mind of contributing to the environment. The detail that stuck with him: Vernon's clear, upfront explanations and patient walkthroughs that kept the process smooth and worry‑free.
Charles interviewed several companies before deciding on a solar installer and had nearly signed with another firm when he crossed paths with Joseph Sabb from Apricot Solar. Joseph presented technical details that conflicted with the other company's claims, so he verified both sets of information with his power company — the utility confirmed Joseph's version. Convinced by that verification, he moved forward with Apricot Solar. Joseph stayed available throughout the process, answered every question, kept him updated on project progress, and demonstrated a level of solar knowledge that put him at ease. Even after the system was finished, Joseph continued to check in to make sure everything was working and that he was satisfied. Charles intends to recommend Joseph and Apricot Solar to friends and family. The clearest takeaway for prospective buyers: double-check technical claims with your utility — in his case that step uncovered who was offering accurate, honest advice and led to ongoing support after installation.
Rosalia hired the company to put solar panels on her home, and Jarquin and Elisia guided her through the setup and stayed engaged afterward. They managed the installation, walked her through pricing, and kept checking in to confirm the system was performing as planned. She ended up very pleased with both the installation and the cost — the regular follow-up from Jarquin and Elisia is what made the experience memorable.
Jacquelyn Levin installed a residential solar system about a year ago and found Josh to be exceptional throughout the process. She ended up saving a noticeable amount on her electricity bills over that year and recommended Josh to friends and family; several of them followed her lead and also purchased systems from him. She feels both the company and Josh delivered—her network remains satisfied, and the lower bills after a year are the concrete payoff she points to.
After about a year as an Apricot customer, Don Smith found himself very happy with the experience. Sales rep Don Laplume guided him through the process, answering every question with thorough, patient detail. He ended up so impressed by Apricot and the quality of the people there that he joined their team—a move he counts among the best business decisions he’s made. Twelve months in, the professionalism and talent of the staff remain the detail that stands out most.
Racheal R. ended up stuck with a solar system she expects to be tied to for 20 years and found the whole process a nightmare. She discovered Apricot Solar’s customer service rarely answered, watched sales reps promise things they never delivered, and felt overcharged while mistakes went uncorrected. Her contact information got mishandled, calls to fix the problems went unanswered, and management came across as incompetent — even sharing employees’ personal details with customers. When she tried to reach corporate, the phone system looped her to Freedom Forever, the installer who has no authority over her account; Freedom Forever stepped in and tried to help but didn’t have the information needed to resolve the issues. Apricot had multiple opportunities to make things right and didn’t, leaving her with unresolved billing and service problems and a long-term obligation she regrets.
Long-term Satisfaction
Long-term satisfaction for Apricot Solar holds steady at 4.5 ★. This is better than 67% of installers we looked at.
Long-term reviews carry the most weight in our methodology because they are most representative of what you should be paying for: a system that will perform for years.