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Incentive Solar reviews
• last updated FEB 26, 2026Loading map...
The Verdict
Incentive Solar delivers what most solar shoppers say they want but rarely find: an honest sales process and a team that treats your home like their own. We analyzed dozens of reviews and couldn't identify a single complaint about workmanship, communication, or follow-through. One homeowner who vetted seven companies chose Incentive because their quote came in $5,000 to $19,000 lower than competitors, and when she asked to modify a timeline clause, they actually rewrote the contract instead of replying "the contract is the contract." Another shopped around after frustrating pitches from national brands and said Incentive's rep spent two hours answering questions before even presenting a proposal, then talked him out of buying two batteries he didn't need. Reviews show the team runs lean (the owner often handles installs himself), which explains the pricing advantage, and 14 reviewers singled out the personalized service you'd expect from a neighbor, not a sales pipeline. If you've been burned by high-pressure solar pitches or quotes that feel inflated, this is the antidote.
If you want the lowest bid without sacrificing quality or candor, Incentive Solar is worth your first call. You may find flashier companies with bigger crews, but you won't find one that'll talk you out of unnecessary upgrades.
Reviews That Shaped Our Verdict
Rivera chose Incentive Solar to outfit their house with a 36-panel array plus a Tesla Powerwall. Cole led the team through a smooth process that matched the proposal’s production estimates, and once the system came online the SDG&E bill disappeared. They discovered the Powerwall helped blunt time-of-use charges and kept the home powered through San Diego outages, exactly the backup they wanted. The installation crew stayed professional, cleaned the site every day, and left the house functioning normally throughout the work—an outcome that even won over their spouse. The detail that sticks: a correctly sized system plus batteries that eliminated the utility bill.
Steve spent weeks vetting seven solar companies, talking at length with sales managers, collecting bids and signing a few contracts before settling on Incentive Solar for a system that cost just under $24,000 for his home. He picked them because they beat competitors’ prices — others quoted between $29,000 and $43,000 for comparable systems — and because Incentive Solar agreed to rewrite contract language to meet his specific requirements, while a competitor refused to change a clause about timing. Most companies handled the initial process over Zoom; Incentive Solar’s regional sales manager showed up in person and measured his roof. The crew arrived on the promised dates, finished the work without delay, treated the property carefully and left no mess. The system has operated without problems since installation. What stuck with him was the combination of an on-site assessment, contract flexibility, and a lower price — a practical set of details that sealed the deal.
This homeowner connected with Cole after a quick, 15-minute return call and immediately felt like they were talking with a friend rather than a salesperson. Cole spent about two hours on-site, listening to questions, reviewing detailed energy use, and having a genuine conversation — and then made a counterintuitive recommendation: because they don’t face Time-of-Use charges, they didn’t need a battery. That honesty mattered; other companies pushed two batteries, but Cole’s guidance prevented an unnecessary cost. They decided to move forward with 28 Panasonic panels, with Cole assuring them Incentive Solar is an authorized dealer and that the system carries an all-guard 25-year warranty covering panels, racking, inverters and even labor. Cole coordinated site visits handled by Greg, and roughly three weeks later a crew installed the array in about three days, cleaning up each night. The finished layout also looked noticeably cleaner than a neighbor’s system that used a different installer. They referred Cole to friends, who received the same treatment and appreciation, and what stuck most was the practical, no-pressure advice that saved them money while delivering a tidy, well-warr
Platforms Monitored
Performance by Work Type
How We Got To Trust Score 96
Clean Record
Unauthorized Activities
Passed screening
Misleading Claims
Passed screening
Background Check
Serving customers for 5 years
Newer than most installers in the market.
BBB Rating
Not BBB rated.
Review Patterns
Contractor License
License information could not be confirmed.
What You Can Expect
Steve spent weeks vetting seven solar companies, talking at length with sales managers, collecting bids and signing a few contracts before settling on Incentive Solar for a system that cost just under $24,000 for his home. He picked them because they beat competitors’ prices — others quoted between $29,000 and $43,000 for comparable systems — and because Incentive Solar agreed to rewrite contract language to meet his specific requirements, while a competitor refused to change a clause about timing. Most companies handled the initial process over Zoom; Incentive Solar’s regional sales manager showed up in person and measured his roof. The crew arrived on the promised dates, finished the work without delay, treated the property carefully and left no mess. The system has operated without problems since installation. What stuck with him was the combination of an on-site assessment, contract flexibility, and a lower price — a practical set of details that sealed the deal.
Noah spent several days comparing solar bids for a construction project and found Cole at Incentive Solar provided the most attentive service. He came to the meeting with a clear idea of the equipment he wanted, and Cole delivered exactly that, patiently walking through options over multiple conversations and site visits until he earned the client’s trust. Cole pushed a competitive offer, worked to outbid rivals, and stayed exceptionally responsive—always answering calls or texts—so much so that Noah thanked him for being their “OVERWATCH.” On the installation side, Greg, the lead installer, mixed a down-to-earth, good-humored attitude with serious work ethic; he and his crew stayed until 9 pm to finish the job. He plans to continue the professional relationship with Cole, Greg, and Incentive Solar, remembering above all Cole’s constant availability and the crew’s willingness to see the project through late into the night.
This homeowner had a metal roof and discovered that many installers shy away from that substrate, so they approached Incentive Solar hoping for a solution. The company dug into the problem, researching the correct mounting materials and techniques to ensure the panels would be secured properly on metal. Installers arrived polite and careful with the property, carried out the work without hiccups, and finished a clean installation. Now the homeowner is eager to track the system’s output and see how much energy it produces by the end of the year.